Tiny Nudges

A newsletter for creatives, solopreneurs, and content creators who wants to sell, but doesn't want to be salesy...

Feb 10 • 4 min read

The Hidden Cost of Being "The Cheapest"


This is bad… A big low cost retailer—think Dollar Tree—just opened right across the street I live in. Most of the things in their inventory are household and office items. Two categories I very much splurge in. via MrDIY.com And, as usual, every time I feel the strong urge to buy, I try to find out why. “Our stores are strategically located for easy accessibility…” CEO Roselle Andaya of Mr. DIY Philippines said this herself in her PeopleAsia interview. They clearly wanted to make it easier...